7 Companies Owned by Google’s Parent Company Alphabet GOOGL,

You should consider whether you understand how CFDs work and whether you can afford to take the high risk of losing your money. CFD and Forex Trading are leveraged products and your capital is at risk. Please ensure you fully understand the risks involved by reading our full risk warning. Waymo reiterated itself since 2009 to launch a safer vehicle that can reduce traffic accidents and reshape urban transportation. In this competitive and secretive space, Google’s competitors include Uber’s self-driving project, Zoox, Nissan, Tesla, Renault, and others.

The company was initially headquartered in Mountain View, California, but later moved to San Mateo. AdMob started as a platform that enabled mobile app developers to monetize their apps with advertisements. GV, once called Google Ventures, is Alphabet’s early-stage venture arm.

Google And Alphabet Companies

Sundar Pichai, senior vice president of products, became Google’s new CEO. Alphabet again reorganized in 2017 to create an intermediate holding company, XXVI Holdings, and to convert Google into a limited liability company (LLC). More changes followed in 2019 as both Brin and Page left their posts as president and CEO, respectively. Pichai became CEO of the holding company while retaining that position at Google.

The crowd-sourced mobile traffic advisory device and navigation service was acquired five years later by Google, whose own Google Maps app was already seven years old by that time. Acquiring Waze was one way to eliminate competition, but Google also saw Waze’s traffic-updating features as novel enhancements to Google Maps. Google finalized its acquisition of Looker in 2020, leveraging its capabilities through the Google Cloud service. At Google Cloud, Looker helps customers accelerate their ability to analyze data, deliver business intelligence, and build data-driven applications. Looker, founded in 2011 by Lloyd Tabb, helps companies to easily extract and analyze data. Most legacy business intelligence systems at the time required users to have engineering and programming expertise in order to extract data and analyze it.

Google acquisition history

The company was acquired by Google in early 2022 with plans to integrate it into its Google Cloud division. With over 2.5 billion monthly users, 1 billion hours of video playback daily, and a video upload rate of 500 hours a minute has seen YouTube become a mammoth in the online video industry. The shake-up was intended to help all of its businesses operate more efficiently, a move former CEO Larry Page was working on for years as a secret project he called “Javelin.” Google published its Annual Report which includes the list of Google’s Subsidiaries, both based in the United States and Internationally.

Google’s business model (now Alphabet) started as a search engine to navigate the web, and over the years, it acquired other companies like YouTube and Android. It placed other bets on what the company defines as “moonshots.” Among the other bets are companies like Verily, Nest, Access, and Waymo. In 2019, Google acquired the fitness giant Fitbit for $2.1 billion in a massive investment move. Fitbit was a majorly successful company, and it makes sense that Google, which has been so invested in technology you can wear (like Google glasses) would want to take over Fitbit. There has been discussion of Google harvesting Fitbit wearers’ data so that it can build more accurate profiles for advertising reasons.

Google Subsidiaries: The List Of Companies Owned By Google [Alphabet]

Google has since been able to monetize the service by selling ad services to businesses, including ads that alert drivers when they are near participating businesses. Waze had over 140 million monthly active users in early 2021—up from 10 million when it was acquired. The deal closed after antitrust regulators in the European Union approved the acquisition with conditions directed at protecting users’ health data and preserving competition in the sector for wearable tech. Google stressed that the acquisition is about devices, rather than data, and made commitments that user data would not be used for Google ads. Google announced its intent to purchase publicly-traded cybersecurity firm Mandiant, Inc. (MNDT) on March 8, 2022, for $23 per share—roughly $5.4 billion.

• Today, Android commands over 85% of the global smartphone market, crushing the rival iPhone, which has an 11% market share.
• As Google is headquartered in the United States, acquisition is listed in US dollars.
• The company has also partnered with Daimler to develop an autonomous driving system for commercial trucks.

The certification enabled the company to operate as an airline and has since performed over 300,000 deliveries across the US, Australia, and Finland. The company started with the development of neural networks that learned to play early video games and then were able to beat human players at more complex games such as Go. Doctoroff is an American businessman and urban planner who once served as the CEO of Bloomberg L.P. In March 2017, Google Chief Scientist Fei-Fei Li announced that Kaggle and its community of  800,000 users would be joining Google Cloud. Looker initially offered a product that enabled teams with only a basic understanding of SQL to explore, save, and download data.

What companies does Google own?

Companies that were not selected for this list are part of the long list at the end of this article. For those of you, that want to go through list of all the other companies that did not make it to my selection, there is a list of them at the very end of this article. In the chart above, I had to condense Google Inc., the most significant part of Alphabet Inc, into just one box. However, a significant portion of nearly 400 hundred companies that are part of Alphabet Inc group is, in fact, subsidiaries of Google LLC.

Fitbit ($2.1B, 2019), a global leader in consumer health wearables, is the most recent of Google’s top 10 acquisitions. Google acquired the company about 4 years after Fitbit went public on the NYSE. In 2018, Fitbit sold 14M devices and had nearly 30M active users worldwide. Google expects the acquisition to strengthen its Wear OS efforts as it attempts to catch up with Apple. In October 2015, Alphabet, Inc. officially became the parent company of Google and several former Google subsidiaries.

The company, whic is led by CEO James Ryan Burgess got its start in 2012 and was spun out into an independant company in 2018. Currently, the company works with partners like Walgreens and FedEx to deliver packages to a town in Virginia as part of a pilot program. Verily emerged out of Google’s moonshot factory in 2015 and was initially called Google Life Sciences.

What Companies Does Google Own? [Updated for 2023]

Google’s biggest acquisition to date is Motorola Mobility, which it bought for $12.5 billion but was later sold to Lenovo for just a quarter of the price ($2.9 billion). Of Google’s current holdings, the largest acquisition deal was Nest for $3.2 billion. You can invest in Google by purchasing shares in the parent company, Alphabet.

Google and its affiliated products and services drove Alphabet’s revenue of nearly $90 billion in 2016. With a market cap of $650 billion, Alphabet is a favorite stock for both individual and institutional investors. In October 2003, while discussing a possible initial public offering of shares (IPO), Microsoft approached the company about a possible partnership or merger.[85] The deal never materialized. In January 2004, Google announced the hiring of Morgan Stanley and Goldman Sachs Group to arrange an IPO. Using CB Insights M&A data, we made a visual timeline of the largest acquisitions in the company’s history.

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AdMob is a digital advertising company that focuses specifically on mobile, app-based ads. If you’ve ever come across a banner, video, pop-up, or another style of ad while companies owned by google using an app, you’ve probably seen an AdMob product without even knowing it. AdMob focuses on making its product easy and streamlined for both app developers and users.

And Alphabet is now a massive corporation that encompasses everything from internet-beaming hot air balloons to self-driving cars to Google Cloud. As the company continues to grow, its divisions are shifting around — the latest being Jigsaw, a technology incubator that’s reportedly been swallowed by Google. Larry Page and Sergey Brin, both Stanford University engineers, developed a new technology to rank Internet search results, incubating and ultimately launching a new company in the garage of a friend.